by Joel Cohen | Dec 27, 2018 | Insights
It’s the time of the year when all the pundits and gurus ‘predict’ next year’s digital marketing trends that are going to make your business better and easier. How will digital impact your business? How will digital make your business more profitable?...
by Joel Cohen | Dec 7, 2018 | Insights
I’m always asked, “What’s the difference between good service and good experience?” Service is more tactical: it’s about your team doing things promptly and courteously. Experience is more emotional: it’s how your customer feels....
by Joel Cohen | Dec 4, 2018 | Insights
One of Denver’s most successful advertising agency CEOs jumped for glee after attending his first session with 8 other agency owners from around the country. “I’ve been looking for this for years,” he shouted out. It’s the same feeling of...
by Joel Cohen | Nov 26, 2018 | Insights
A Million Dollar Question for Agency Owners: 'What Are You Tolerating?' Share on X What are you tolerating? This was my question put to a group of successful ad agency owners in CEO Stars. It’s my belief, and apparently shared by other agency owners that we...
by Joel Cohen | Nov 23, 2018 | Insights
In this past week, I had three opportunities to download different variations of “The Ultimate Guide To …” One was for blogging, another, writing powerful content and the other, an ultimate guide to new business development. I cringe when I see this word...