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Leading an Ad Agency: When Your Leadership is Truly Tested

Leading an Ad Agency: When Your Leadership is Truly Tested

by Joel Cohen | Jan 13, 2020 | Insights

Being an ad agency owner, I’m sure you’ve realized, takes in much more than just the advertising part of your business. No matter the size of your agency, there are times when you’re faced with “non-advertising” issues – some in fact being life or death...
How New Business Can Get Easier & Better For You In 2020

How New Business Can Get Easier & Better For You In 2020

by Joel Cohen | Dec 18, 2019 | Insights

Have you ever heard anyone say that new business development is going to get easier and better next year? Of course not, but I’m going to say it. Yes, it’s unusual because we’re so used to hearing negativity from the industry. Oh, the pundits and gurus will tell...
Bringing Home the Bacon: How New Business Will Get Easier in 2020

Bringing Home the Bacon: How New Business Will Get Easier in 2020

by Joel Cohen | Nov 26, 2019 | Insights

Have you ever heard anyone say that new business development is going to get easier next year? Of course not, but I’m going to say it. Yes, it’s unusual because we’re so used to hearing negativity from the industry. Oh, the pundits and gurus will tell (sell) you on...
Do You Believe in Ad Agency Miracles? How About 150 of them a Month?

Do You Believe in Ad Agency Miracles? How About 150 of them a Month?

by Joel Cohen | Oct 31, 2019 | Insights

mir•a•cle: A miracle is a highly improbable unexpected event, a development, or an accomplishment that brings very welcome consequences. Each month, a select group of agency owners/CEOs – meet by video conference and perform miracles – at least 150 of them a...
Our Random List to get Rich (or close to it) in the Ad Agency Business

Our Random List to get Rich (or close to it) in the Ad Agency Business

by Joel Cohen | Oct 8, 2019 | Insights

At a recent CEO Stars meet-up, around a few drinks, the topic of ‘getting rich’ came up among eight agency owners. We tossed around the various tips – some were highly possible, and one was a sure bet. The definition of getting rich wasn’t to have...
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