by Joel Cohen | Aug 22, 2019 | Insights
In one of our CEO Stars sessions, an ad agency owner brought up the point of how much relationships with clients have changed over the years. There was a time when it was easy to become friends with your client and do some socializing. You had an opportunity to go...
by Joel Cohen | Aug 1, 2019 | Insights
If you’re like I was when I had my agency (I cashed out at 50) you know there were times when you’re just ‘dragging.’ The brain was exhausted and there were days when I just couldn’t put out the fires anymore. At times, I felt lonely...
by Joel Cohen | Jul 31, 2019 | Insights
Everyone wants to make a profit, but at the end of the month, quarter or year, it’s possible there’s little to take home even though you had record revenues. How does that happen and what can you do to ensure you take home the big prize? In a recent CEO Stars session...
by Joel Cohen | Jul 11, 2019 | Insights
Most independent ad agency CEOs I talk to have a dream to do ‘something bigger’ – something that’s poking around in their gut, waiting to burst out. For some, that ‘something bigger’ never happens. The train has left the station. I’m...
by Joel Cohen | May 6, 2019 | Insights
Human nature can be strange and funny. Sometimes we think we know what’s best, sometimes we even think we know what’s best for our customers and clients. Certainly research can be a guide, but there’s no guide to running a company. So how does one...