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Why Ad Agency Owners Should Fall In Love With Their Clients’ Dreams

Why Ad Agency Owners Should Fall In Love With Their Clients’ Dreams

by Joel Cohen | Aug 22, 2019 | Insights

In one of our CEO Stars sessions, an ad agency owner brought up the point of how much relationships with clients have changed over the years. There was a time when it was easy to become friends with your client and do some socializing. You had an opportunity to go...
Ever Feel Like You’re Alone on a Blistering Hot West Texas Highway?

Ever Feel Like You’re Alone on a Blistering Hot West Texas Highway?

by Joel Cohen | Aug 1, 2019 | Insights

If you’re like I was when I had my agency (I cashed out at 50) you know there were times when you’re just ‘dragging.’ The brain was exhausted and there were days when I just couldn’t put out the fires anymore. At times, I felt lonely...
Why Every Ad Agency Owner Should Take Their Profit First & Bank It

Why Every Ad Agency Owner Should Take Their Profit First & Bank It

by Joel Cohen | Jul 31, 2019 | Insights

Everyone wants to make a profit, but at the end of the month, quarter or year, it’s possible there’s little to take home even though you had record revenues. How does that happen and what can you do to ensure you take home the big prize? In a recent CEO Stars session...
One Is A Lonely Number: The Hidden Damage of Running An Agency Without Peer Power

One Is A Lonely Number: The Hidden Damage of Running An Agency Without Peer Power

by Joel Cohen | Jul 11, 2019 | Insights

Most independent ad agency CEOs I talk to have a dream to do ‘something bigger’ – something that’s poking around in their gut, waiting to burst out. For some, that ‘something bigger’ never happens. The train has left the station. I’m...
Sorry Simon. Here’s Why Ad Agencies Should Never Ask ‘Why’

Sorry Simon. Here’s Why Ad Agencies Should Never Ask ‘Why’

by Joel Cohen | Jul 8, 2019 | Insights

Everyone’s in love with the concept of ‘asking why’ – I am too. Asking ‘why’ is great for focusing on a company’s reason for being. However, is prefacing a question with ‘why’ an effective means for discovery...
Agency CEO Exit Planning: 5 Questions

Agency CEO Exit Planning: 5 Questions

by Joel Cohen | Jun 8, 2019 | Insights

https://ceostars.com/wp-content/uploads/2019/06/New-Project.mp4...
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